We’re celebrating the launch of our new Screw Love Hoops, designed by Frances Wadsworth Jones, by joining forces with sexual wellness pioneers HANX and Ferly to praise the power of eroticism and screwing differently. At Motley we screw differently by putting people, innovative design, and sustainability at the heart of everything we create. Read on to find out why we do this and what ‘screwing differently’ means to HANX & Ferly.
MOTLEY
Imagine an old table. It looks okay from a distance, but when you get up close you notice that the screws are rusty and there are cracks in the wood. That’s how we see the jewellery industry. For years it’s been held together by an old-fashioned, heavily-gendered power structure. This has meant that many people involved in creating and wearing jewellery are missing out. We’re talking unethical supply chains, cheap materials, designers not receiving credit – you get the picture. Well, at Motley, we like to screw differently.
- We take the most creative ideas and turn them into real, exclusive pieces of design
- We credit our designers, craftsmen, and customers with fair pricing for everyone
- We use the highest quality, sustainable materials
Our collaboration with Frances Wadsworth Jones sums it up. We all know the classic association of pearl jewellery with femininity, sophistication, good behaviour. For FWJ’s first collection with us, we took this concept and subverted it with the traditionally masculine symbol of a screw. In many ways it represents what we, as a female-led business, are doing to a male-dominated industry. We even developed a screw charm that doubled up as a necklace clasp (arguably the most useful screw on earth). It took real craftsmanship and innovation, but we nailed it. To top it all off, we strictly used sustainably sourced gold vermeil and freshwater pearls.
Our aim is to make the impossible, possible in the world of jewellery and design. Collections like these epitomise our revolution. For FWJ’s latest release, we’re dropping the pearls altogether and embracing the solitary screw. By now, it has inherited a whole new meaning – women who buy, wear, and make jewellery are tough as nails.
In short, we’ve turned tradition on its head. By putting people, innovative design, and sustainability at the heart of everything we create, we’ve said ‘screw you’ to the outdated jewellery industry. We’re here to do things differently.
HANX
Two childhood BFFs, a trip to Boots and a sudden realisation: HANX was born from total frustration at awks trips down the condom aisle. We knew that it was about time to turn the archaic sexual wellness industry on its head, so we set about developing our own line of condoms and lubricant. There’s no garish wrappers, pervasive male-centric messaging or blokey boasts on our packaging. Just 100% gentle, vegan ingredients and luxurious, grown-up branding.
Intimacy isn’t just about getting it on. We believe that empowering people to own their sexuality and challenging staid beliefs around promiscuity, sexual wellness and intimate health will help us all have healthier, happier sex. That looks a little different to everyone so, from the very earliest days of HANX, we’ve had a strict ‘zero judgement’ policy on our feed, in our DMs and our message board. Trust us, we’ve been there, done that. And if we haven’t? Our little black (leather) book definitely contains someone who has.
Even in 2021, there’s still awkwardness being open and honest about our bodies and what we do with them. All too often, sex, STIs, contraception and intimate health are approached in a way that leaves us feeling embarrassed, excluded and realistically, none the wiser. The result? Misinformation, harmful stereotypes and frankly weird myths, which make people far less likely to access help or prioritise their sexual health when they really need support.
There’s still a hell of a lot of work to be done to take the blushes out of sexual wellness, but this is just the start for HANX – and we’re proud to play a big part in helping people screw differently. Let’s get it on.
FERLY
When it comes to our sex lives, there are countless social norms that tell us exactly how it should be. It should happen between two people, it should be penis in vagina (for hetero couples), it should happen multiple times a week, it should be full of passion, it should be totally spontaneous and on and on and on. At Ferly, we say f*ck that. It’s time to screw differently.
When it comes to your sex life, there are absolutely no ‘shoulds’ and no such thing as normal. The magic comes from being able to define your relationship to sex on your terms!
We do that by starting from the beginning, by getting to know our sexual selves through intentional exploration. Rejecting other people’s expectations and giving ourselves permission to be open and curious. Not letting all those ‘shoulds’ prevent us from cultivating the sex life we want for ourselves.
What does that look like in practice? Well, it means we become students again. Sex education stops at school (and it was pretty awful for most of us anyway) but what if it didn’t? Our sexuality is an ever evolving part of who we are, shaped by the world around us and the people that come into our lives. So our sex education should evolve with us. As a generation we care so much about constant betterment whether that’s in our jobs, at the gym, with our diet and so on. Yet when it comes to our sex lives we expect it to just be great without any effort, and when it isn’t, we often settle for mediocracy. This doesn’t have to be the status quo. Maybe it’s time to put the same love and attention into our sexuality that we give all other areas of our lives and learn to screw differently on our terms!
At Ferly, it’s our mission to provide you with everything you need to go on that journey. Whether that’s expertly created content, an amazing community of like minded folk or access to world class practitioners. We’ve got you covered in the Ferly app!
Finally, what does screwing differently mean to Ferly?
- Screwing differently means screwing with intention.
- Screwing differently means screwing with curiosity.
- Screwing differently means screwing without judgement (on you or others).
When you screw like this, you get to know your sexual self more deeply, you make a commitment to prioritise your sexual needs, and you create a safe space for expression which allows you and others to show up more authentically.
Let 2021 be the year you learn to screw differently.